Alder
British surf heritage, practical design and wetsuits built for getting in the water whatever the weather throws at you.
Bob Gnarly Surf Shop
The brands we ride, trust & recommend.
The Bob Gnarly Take
We don't believe in stocking every brand under the sun just because we can. The brands we choose to work with have to earn their place on our shelves.
Some have been around for decades. Some are pushing things forward. Some are small, independent and built by people who genuinely live the lifestyle. What they all have in common is that we rate the kit, the people behind it and the story that comes with it.
These are the brands we ride ourselves, the ones we recommend to our customers and the ones we reckon are worth knowing.
Good gear. Good people. Good stories. That's pretty much the Bob Gnarly test.
Start Here
Three brands we're particularly stoked to have on the site. Explore the story behind each one, then jump straight into the kit.
British surf heritage, practical design and wetsuits built for getting in the water whatever the weather throws at you.
Surf-inspired skateboards designed to bring the feeling of carving a wave onto the streets.
Practical surf equipment that delivers where it matters, without taking itself too seriously.
The Lineup
A hand-picked lineup of surf, skate, outdoor and lifestyle brands that we've chosen to work with.
Alder is one of those brands that feels like part of British surfing itself. Built around practical, dependable surf equipment and a proper understanding of what it means to get in the water in the UK, Alder has earned its place through years of making kit that surfers can rely on.
From wetsuits and surf essentials to the everyday gear that keeps you in the water, Alder has always been about doing the job properly without unnecessary fuss. It's a straightforward, hardworking surf brand — and that's exactly why we like it.